Website Privacy Policy
Last modified: March 2025
| Table of Contents |
| Introduction |
| Why We May Collect or Use Your Personal Information |
| Ways That We Collect Your Personal Information |
| Categories of Personal Information We Collect About You |
| Information We Collect About You Through Automatic Data Collection Technologies |
| How We Share or Use Your Personal Information |
| How We Disclose Your Information |
| Your Rights Under the GDPR (if applicable to you) |
| Notice to California Residents |
| Data Security |
| Persons Under Age 21, Children and Minors Personal Information |
| Updates to This Privacy Policy |
| How to Contact Us |
| Do You Need Extra Help? |
Introduction
Welcome to the Glass House Brands, Inc. website!
Glass House Brands, Inc. and its affiliates and subsidiaries (collectively, “Glass House,” “we,” “our” or “us”) respect your privacy and are committed to protecting it. This privacy policy (“Privacy Policy”) describes the categories of personal information we may collect from you when you visit any of our apps or websites such as www.glasshousebrands.com (collectively, “Website(s)”) and the purposes for which the personal information may be used in accordance with applicable laws. This Privacy Policy explains our practices for sharing, collecting, using, maintaining, protecting, and disclosing your personal information and it explains your rights.
Please read this Privacy Policy carefully to ensure that you understand our policies and business practices regarding how we treat your personal information. If you do not agree with anything contained in this Privacy Policy, you may choose to communicate your concerns with us or you may choose not to use our Website, purchase our products or solicit our services. If you choose not to provide your personal information as required by us in order to provide certain services to you, it may delay or prevent us from providing the services to you.
Why We May Collect or Use Your Personal Information
Under applicable laws, we can only use your personal information if we have a reasonable, legitimate reason for doing so. A “legitimate interest” is when we have a business reason to use your information, so long as this is not overridden by your own rights and interests. Examples include any of the following:
- To comply with legal and regulatory obligations
- For our legitimate interests or those of a third party such as to comply with safety and security obligations in preventing unauthorized access to our systems
- To provide you with products and services
- In situations where you have given consent
A legitimate interest is when we have a business or commercial reason to use your information, so long as this is not overridden by your own rights and interests.
Ways That We Collect Your Personal Information
| Electronically | Through emails, text messages, chat features, voice messages, computers, cell phones or apps and other electronic messages between you and the Websites |
| Services | Through the use of services such as by registering, creating online accounts and by making online purchases of our products through the Websites or ecommerce platforms, features, functions, content, tools, and links contained in or offered through the Websites |
| Programs | Through your voluntary participation in our customer loyalty program |
| Platforms | By interacting with us through social media platforms, by leaving voluntary reviews and comments about our products and services or by contacting our customer support team, advertisements, data analytics providers (such as point of sale vendors) |
| Promotions | Through your engagement with our sales events, marketing or promotional events or campaigns – we may use your personal information to send you updates (by email, text message, or telephone) about our events, products and services You have the right to opt-out at any time |
| Warranty Claims | When you contact us to submit a warranty claim or to inquire about warranties |
| Third Parties (with your consent) | When you submit payment information to a third party payment processor or through your bank in order to purchase our products. (We encourage you to read the third party’s privacy policies so that you understand your rights before you interact with them) |
Categories of Personal Information We Collect About You
The following is a nonexhaustive list of the types of personal information we may collect about you through your interactions and communications with us:
| Personal and Contact Details | full name, email address, mailing address, phone number, profile bio, date of birth, drivers license, passport, social security number or other government issued ID, signature or photo |
| Device Details | device type (mobile cell phone / computer), operating system, browser type, browser settings, browsing history, cookies, domain name, search history, IP (internet protocol) addresses, unique identifiers (such as VIN, MAC address and IDFA), language settings, dates and times you connect to our Website(s), the amount of time you spend on our Website(s), links you click on and other technical communication |
| Usage Details | records of your use of our Website(s), including registration, content with which you interact, records of purchases/orders made via the website, page views, clicked links, your communication preferences. We may collect this information through the use of cookies and other related technologies, as is further described in the “Information We Collect Through Automatic Data Collection Technologies” below |
| Transactional Information | bank account information, credit card information, debit card information, cardholder names, card security details, card expiry dates, billing addresses or signatures that you provide to us or our third-party payment processors such as Square, Paypal, Cash App or Venmo |
| Opinions, Views and Interests | comments, ratings, or reviews about our products or services that you choose to send to us, to write about us, to post through our Website(s), via a survey, marketing event or publicly post via social media or third-party platforms |
| Account Details | information stored in or associated with your account, including account profile, online alias, username and password (if applicable), government-issued ID, Physician’s Recommendation or a medical marijuana ID card or (MMIC) |
| Product Details and Preferences | your purchase history through our Website(s), information about products you purchase, obtain, click on or consider through our Website(s) |
| Biometric Data | processing of biometric information to identify an individual such as through fingerprints |
| Geolocation Data | we may collect this data from your mobile or computing device with your consent and enable the functionality |
| Information Collected from Third Parties | information from public sources, we may collect information about you directly from our vendors or our third-party processors who collect information on our behalf |
| Employees and Job Applicants / Candidates | any of the information listed above including your voluntary disclosure of demographic information, characteristics of protected classifications under applicable law (e.g. age, marital status, gender etc.), resume, job application forms, past employment information, educational institutions, professional certifications or licenses, personal or professional references, tax withholding and tax filing information or biometric data (e.g. clocking-in and clocking-out of our timekeeping systems to track your work shifts) |
Information We Collect About You Through Automatic Data Collection Technologies
As you browse through our Website, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:
- Details of your visits to our Website, including traffic data, location data, logs, and other communication data and the resources that you access and use on the Website.
- Information about your computer and internet connection, including your IP address, operating system, and browser type
The information we collect automatically may include statistical data and does not include personal information, but we may maintain it or associate it with personal information we collect in other ways or receive from third parties. It helps us to improve our Website and to deliver a better and more personalized service, including by enabling us to:
- Estimate our audience size and usage patterns.
- Store information about your preferences, allowing us to customize our Website according to your individual interests.
- Speed up your searches.
- Recognize you when you return to our Website.
The technologies we use for this automatic data collection may include:
- Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting, you may be unable to access certain parts of our Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Website.
- Web Beacons. Pages of our Website and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit Glass House, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).
Third-Party Use of Cookies and Other Tracking Technologies
Some content or applications, including advertisements, on the Website are served by third parties, including advertisers, ad networks and servers, content providers, and application providers. These third-parties may use cookies and/or other tracking technologies to collect information about you when you use our website. The information they collect may be associated with your personal information, your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.
We do not control these third-party tracking technologies, or how they may be used. Some third parties may permit you to opt out of their Cookies or Other tracking Technologies directly. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly. For information about how you can opt out of receiving targeted advertising from many providers, see “Your Rights and Choices,” below.
You may be able to disable Cookies or Other Tracking Technologies through your browser settings. Please follow your browser’s instructions to determine what choices you have available to you through your browser. Similarly, your device may provide you with choices about Cookies and Other Web Technologies via your device settings. For example, you can also restrict the collection and/or use of advertising IDs on your mobile device. Please visit: https://www.networkadvertising.org/mobile-choice.
Please note that disabling Cookies or Other Web Technologies does not delete the Cookies or Other Tracking Technologies from your browser unless you manually delete them through your browser function. For more information, please visit: https://www.allaboutcookies.org/manage-cookies/.
“Do Not Track”
We may use automatic data collection technologies to collect information about your online activities over time and across third-party websites or other online services (behavioral tracking). California law requires us to let you know how we respond to web browser Do Not Track (DNT) signals. Because there currently isn’t an industry or legal standard for recognizing or honoring DNT signals, we do not respond to them at this time.
How We Share or Use Your Personal Information
We generally do not share your personal information except for limited purposes. For instance, we may share or use information that we collect about you, including any personal information, for one or more of the following purposes shown below.
We do not sell your personal information.
If we share your personal information, we only work with service providers if we are satisfied that they take reasonable and appropriate measures to protect your personal information. We also impose contractual obligations on service providers to ensure the protection of your personal information.
We may also need to share personal information with other third parties, such as potential buyers of some or all of our business or during a re-structuring of our company. We will typically try to anonymize the information, but this may not always be possible. Nonetheless, the recipient of the information will be bound by confidentiality obligations.
| Affiliates or subsidiaries |
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| Operate our Website |
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| Provide services to you |
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| IT operations |
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| Health and safety |
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| Analytics |
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| Financial management |
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| Surveys |
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| Legal purposes |
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| Marketing and advertising communications |
Promotional Offers from Glass House. If you do not wish to receive promotional offers from Glass House (where we promote our own or our third party partner’s products or services), you can opt-out through the technology feature used to opt-in or you can contact us directly as provided at the end of this Privacy Policy. Keep in mind that this method to opt out does not apply to information provided to Glass House as a result of a product purchase, product service experience or other transactions. In other words, the purpose of this is to complete your transaction rather than to promote, or market products and services to you.
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How We Disclose Your Information
We may disclose aggregated or anonymous information about our users, and information that does not identify any individual, without restriction.
We may disclose personal information that we collect or which you provide as described in this Privacy Policy in any of the following ways:
- To our subsidiaries and affiliates.
- To our trusted contractors and service providers in compliance with our Privacy Policy, other appropriate confidentiality obligations and security measures and applicable law.
- To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, acquisition or other sale or transfer of some or all of Glass House’s assets, whether as a going concern or as part of a bankruptcy, liquidation, or similar proceeding, in which Website users’ personal information may be among the assets transferred.
- To fulfill the purpose for which you provide it.
- For any other purpose disclosed by us when you provide the information.
- With your consent.
- To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
- To enforce or apply our Terms of Use, other agreements, including for billing and collection purposes.
- If we believe reasonable disclosure is necessary or appropriate to protect the rights, property, or safety of Glass House, its customers, employees, business partners or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.
Your Rights Under the GDPR (if applicable to you)
This section only applies to users who are are protected under the European Union General Data Protection Regulation (“GDPR”). When we offer goods and services to individuals in the European Economic Area (EEA), we are subject to the GDPR, which applies across the entire European Union. You may exercise your rights by contacting us and informing us of the reason for your request and the right that you wish to exercise. Subject to applicable law, you may have a number of rights regarding the processing of your personal information, including but not limited to the following:
| Right to Be Informed | The right to know or be notified about the collection and use of your personal information |
| Right to Access | The right to be provided with a copy of your personal information (the right of access) |
| Right to Correct | The right to require us to correct any inaccuracies, mistakes or incomplete information in your personal information |
| Right to Deletion | The right to require us to delete your personal information |
| Right to Restriction of Processing | The right to require us to restrict processing of your personal information—in certain circumstances, e.g., if you contest the accuracy of the data |
| Right to Data Portability | The right to receive the personal information you provided to us, in a structured, commonly used, and machine-readable format and/or transmit that data to a third party |
| Right to Object | The right to object:
Profiling occurs when inferences are drawn from any of the information identified in this section to create a profile about a consumer reflecting, among other things, the consumer’s preferences, characteristics, predispositions, behaviors, and attitudes
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For more information and if you are in the European Economic Area (EEA), please contact your local data protection authority in the EEA.
Notice to California Residents
State consumer privacy laws may provide their residents with additional rights regarding our use of their personal information. To learn more about California residents’ privacy rights, visit California Consumer Privacy Statement.
Data Security
We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, or disclosure. We limit access to your personal information to those who have a legitimate business need to access it. Those processing your information will do so only in an authorized manner and are subject to a duty of confidentiality.
All information you provide to us is stored on secure servers and behind firewalls. Any payments will be encrypted using SSL technology. We also have procedures in place to handle any data security breach. If there is a data security breach, we will notify you and the applicable regulator of the data security breach where we are legally required to do so, and we will comply with all applicable laws.
Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.
Persons Under Age 21, Children and Minors Personal Information
Our Website(s) are not intended for children or minors under 21 years of age. No one under age 21 may provide any personal information through our Website(s). We do not knowingly collect personal information from children or minors under age 21. If you are under 21, please do not:
- use, register, or provide any information on the Website(s) or through any of its features,
- attempt to make any purchases through the Website,
- use any of the interactive or public comment features of the Website(s) or social media platforms.
If you have reason to believe that a person under the age of 21 has provided personal information to us, please contact us immediately. Our contact information is below.
Updates to This Privacy Policy
On occasion, we may make changes to this Privacy Policy. If those changes are material, we will post the revised policy on our Website(s), or we may notify you by email and/or push notifications. Your continued use of the Website(s) after we make any changes is deemed to be your acceptance of those changes. The Privacy Policy revision date is identified at the top of the page. We highly recommend that you review our Privacy Policy from time to time to check out the latest updates.
How to Contact Us
Please feel free to contact us anytime by email or by mail:
Email legal@glasshousegroup.com
Corporate Office: 3645 Long Beach Blvd.
Long Beach, California 90807
If you choose to contact us, please provide the following information so that we may respond to your request in a timely manner. Any personal information we collect from you to verify your identity in connection with your request will be used solely for the purposes of verification.
- Full name,
- Contact information such as an email address or a current mailing address,
- Customer reference number, order number or invoice number,
- Date(s) of purchase,
- Product(s) purchased,
- Specific details about your request so that we may best assist you such as a description of what right you want to exercise and the information to which your request relates.
Do You Need Extra Help?
If you would like this Privacy Policy in another format (e.g. audio, larger print) or if you would like to request a translation into another language of the Privacy Policy, please contact us.
We are happy to help!
